# identity.md

## Organization Overview
- **Company Name:** HeySunday
- **Mission:** To provide laundry detergent sheets that are tough on stains, plastic-free, and made with plant-based ingredients, ensuring they are gentle on skin and the planet.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Committed to sustainability, effectiveness, and gentleness, offering plant-based and plastic-free laundry solutions. Learn more about us: [About HeySunday](https://www.heysunday.com/pages/about#MainContent)

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a direct-to-consumer brand, specializing in eco-friendly, plant-based, and plastic-free laundry detergent sheets.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.